Immersive Audio - Health & Wellbeing App

Project

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A next-generation audio platform designed to enhance wellbeing through personalized sound experiences. Craft your own audio journey and explore handcrafted soundscapes for relaxation, focus, and beyond

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Duration

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On-going

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Role

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Lead Product Designer & Creative Director

Collaborated with a cross-functional team of DSP developers, sound designers & engineers, acoustic experts, iOS developer, and a marketing specialist

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Product

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iOS app

Objective

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To design an app that combines natural sounds and musical elements into a customizable audio experience that enhances overall wellbeing. The solution aims to help users manage stress-related issues such as insomnia, anxiety, and burnout. It supports self-improvement and relaxation while offering a unique, immersive alternative to conventional therapies and pre-made media content.

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Challenges

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+ Differentiating the product in a saturated market of sound and wellbeing apps.

+ Enabling users to personalize and tailor their audio experience to their mood and goals.

+ Designing an intuitive, calming interface that aligns with the app’s wellbeing purpose.

+ Balancing creative freedom with simplicity to maintain a seamless, non-overwhelming user experience.

Process Overview

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Competitor Analysis
Reviewed sound and wellbeing apps to identify UX/UI patterns and differentiation.

Mindfulness research, User Research & Usability Testing
Explored how sound influences mindfulness and wellbeing, supported by user interviews and usability testing.

App design, and scenario graphic, and sound iterations
Developed wireframes, interactive prototypes, and visual scenarios to refine the user experience. Iterated on soundscapes and design elements to achieve a balance between aesthetic appeal, usability, and emotional impact.

App implementation
Collaborated with developers and sound engineers to bring the design to life, ensuring smooth interactions and cohesive audio integration.

Solutions

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+ Developed a highly functional app with a visually calming interface, incorporating micro animations and design elements inspired by popular music apps like Spotify and YouTube Music.  

+ Introduced customizable scenarios, enabling users to adjust sound settings to their preferences for a more personal experience.  

+ Integrated an in-app feedback feature, allowing users to provide input anytime—this was emphasized during weekly presentations.  

+ Created an initial setup using an iOS/iPadOS app that supported head tracking, paired with three iPad Minis and AirPods Max headphones available for patients to borrow from the clinic whenever they had time.  

+ Made the app completely free for patients to use, ensuring accessibility without financial barriers.  

+ In stage two of the project, enabled patients to download the app via TestFlight on their private devices, allowing them to test it at home and providing even greater accessibility.

+ Conducted weekly presentations to explain the project background, guide patients through the process, and demonstrate how to download and use the app effectively.  

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Outcomes

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+ Achieved high acceptance and retention rates among patients over time.  

+ Gathered valuable qualitative feedback through anonymous surveys and personal interviews conducted after presentations.  

+ A significant number of patients reported that the app positively impacted their overall well-being, enhancing calmness, relaxation, and the ability to stop overthinking. Many even preferred the solution over other intrusive and non-intrusive methods available in the clinic environment when experiencing distress.  

+ Delivered a proof of concept (POC) that has the potential to evolve into a full-scale product, now actively seeking partners for further development.